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Post by Nielsen on Nov 4, 2019 17:39:48 GMT -8
Link:
KBOO listed near bottom below KINK and KMHD
Numbers for July to Oct. Slight uptick probably due to Membership Meeting/Drives.
Watch this thread to see how that old KBOT magic is gonna turn the station around!
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Post by The Real Ed Kraus on Nov 4, 2019 19:48:30 GMT -8
Link:
KBOO listed near bottom below KINK and KMHD
Numbers for July to Oct. Slight uptick probably due to Membership Meeting/Drives.
Watch this thread to see how that old KBOT magic is gonna turn the station around!
You aren't reading this correctly. KBOO is getting a smaller market share than the HD digital subnet and online streaming for these stations. KINK over the air has almost 30x the listeners as KBOO. In fact, KBOO used to get reliably a 0.2 market share, now it's averaging 0.1 market share. If they aren't alarmed, they aren't paying attention. Wait ... never mind. |
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Post by wandering on Nov 4, 2019 19:52:31 GMT -8
I think that website is just online listeners.
Do you have a link to a site with more inclusive stats?
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Post by The Real Ed Kraus on Nov 5, 2019 6:35:18 GMT -8
I think that website is just online listeners. Do you have a link to a site with more inclusive stats? Nope. It's the publicly available slice of the Arbitron ratings, which are the only ones taken. There are more details available if you are a paying subscriber, broken down by hour of the day, by listener demographics etc. This is the cumulative score, and it's for over the air and online. KBOO back when I was on program committee long ago stopped subscribing (couldn't afford it, and was pissed off at how low the numbers were ... you should have heard the explanations from staff why it was wrong) but when I left KBOO was still putting the encoding to be counted into the audio stream so they would still be counted. If they count the online, it's noted which is why several stations have multiple listings. Stations that have multiple over the air signals (HD2, HD3) have those signals counted separately.
These are the only available, actual listener numbers that reflect how little KBOO matters to Portland radio listeners.
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Post by wandering on Nov 5, 2019 19:59:25 GMT -8
I think that website is just online listeners. Do you have a link to a site with more inclusive stats? Nope. It's the publicly available slice of the Arbitron ratings, which are the only ones taken. There are more details available if you are a paying subscriber, broken down by hour of the day, by listener demographics etc. This is the cumulative score, and it's for over the air and online. KBOO back when I was on program committee long ago stopped subscribing (couldn't afford it, and was pissed off at how low the numbers were ... you should have heard the explanations from staff why it was wrong) but when I left KBOO was still putting the encoding to be counted into the audio stream so they would still be counted. If they count the online, it's noted which is why several stations have multiple listings. Stations that have multiple over the air signals (HD2, HD3) have those signals counted separately.
These are the only available, actual listener numbers that reflect how little KBOO matters to Portland radio listeners.
And, by extension, how delusional Theresa Mitchell and crowd are when they try to take credit for some social change. How can they be influencers if no one knows they exist? |
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